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3 Courses

Post Graduate Pathway
Certified Marketing Research Professional (CMRP)
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Certified Marketing Research Professional (CMRP)

Post Graduate Pathway

The Postgraduate Pathway toward the CMRP designation is for applicants who meet the following criteria:

  • University or college graduate from an accredited partner institution. Check with us! 
  • Recent grads with co-op and internship experience
  • Successful completion of the MRIA Ethics Course 
  • Exam takers will appear for only Part B or the Proposal Writing Section of the Course. 
Begin by registering here!

Experienced Pathway
Certified Marketing Research Professional (CMRP)
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Certified Marketing Research Professional (CMRP)

Experienced Pathway

The Experienced Pathway toward the CMRP designation is for applicants that meet the following criteria:

  • University or college graduate
  • Minimum of eight years' work experience in the industry
  • Successful completion of the MRIA Ethics Course 
  • Provides a paper stating their perspectives on the marketing research industry, and the benefits of attaining the CMRP designation (250-500 words)
  • Provides a detailed account of their experience and competencies through the online process, while providing references.

Begin by registering here!

Exam Pathway
Certified Marketing Research Professional (CMRP)
Preview Course

Certified Marketing Research Professional (CMRP)

Exam Pathway

The Exam pathway is designed for all those looking to step foot into the Marketing Research industry armed with confidence, competence, and the grit it takes to succeed in this full-length exam. 

Cross-sectoral researchers, early or mid-career professionals, global practitioners or others with varied and extensive experience are welcome and will enjoy testing their skills and competencies against our curriculum. 

This pathway takers sit for two sections of the exam: Part A and Part B. Part A will test candidates with short answer type questions and Part B will invite candidates to respond to a business case study and write a research proposal. 

To register, click here!